Webinar: Showcasing Success – How to Excel in LGBTQ+ Inclusive Marketing

November 15, 2024

Mardi Gras season may come and go, but for brands and agencies truly committed to inclusivity, connecting with the LGBTQ+ community is a year-round endeavour.  With over 10% of Australians identifying as LGBTQ+,  authentic engagement is not just the right thing to do, it's a smart business move.

Ready to move beyond token gestures and create impactful campaigns that resonate?

Join us for a FREE webinar: Showcasing Success: How to Excel in LGBTQ+ Marketing

Date: Tuesday, November 19th
‍Time: 12PM AEST
‍Hosted by: TheyConnect in association with Advertising Council Australia

What you'll learn:

  • Real-world Success Stories:  Hank and Polly from TheyConnect will share inspiring case studies of brands and agencies who are getting LGBTQ+ marketing right.
  • Practical Strategies:  Gain actionable tips to enhance your agency's  engagement with the LGBTQ+ community and create truly inclusive campaigns.
  • The Power of Authentic Connection:  Discover how to build genuine relationships with the LGBTQ+ community and foster a sense of belonging.

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Register here.

Other articles:

How To Make Your Marketing More LGBTQIA+ Inclusive: A Framework for Consumer Brands to Avoid Tokenism

Navigating the complexities of inclusive marketing for LGBTQIA+ audiences can sometimes feel overwhelming, awkward, or worse, tokenistic.

SXSW Sydney Proposal: TheyConnect & Sydney Mardi Gras

TheyConnect is teaming up with Sydney Gay and Lesbian Mardi Gras for a potential SXSW Sydney session.

TheyConnect operates on the stolen land of the Gadigal People of the Eora Nation. We pay our respect to Elders both past and present.

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